About business, creativity, and the intersection of the two.
Don’t listen to feedback
The dangers of outsourcing decision-making to customers
To Sell is Human by Daniel Pink
Are high-pressure sales tactics actually effective?
So what’s the deal with “static sites”?
And why would you ever want to care?
How to finish weeks before the deadline, with no stress
Design is Storytelling by Ellen Lupton
Judging books by their covers, number three.
Confessions of an Advertising Man
Judging books by their covers, number two.
David Ogilvy’s 7 principles of marketing
Read or perish?
How to price your services
Service providers charge too little, and here’s the fix.
Why your sales page sucks
And what you can do about it.
Obligatory cliché post about empathy in design
One weird trick to designing better websites—click and find out!
What is the value of design?
Quantifying the inquantifiable.
When should you invest in search-engine optimization?
SEO is great, but how do you make sure it’s profitable?
Taking shortcuts to Google’s #1 spot
What the hell is a content audit?
Search-engine optimization principles
If you build it, will they come?
Better client–vendor relationships
My struggles with clients and how I solved them.
This post has nothing to do with Tai Lopez
How brands fabricate media coverage (and how to spot fakes).
Thoughts on Design by Paul Rand
About my thoughts on the manifesto of modern graphic design.